“Real estate’s sales-based, lone-wolf business culture is one that can sometimes overlook the profit potential in doing things a different way. When young professionals come to this industry, often their “onboarding” is little more than receiving a few rules and pointing them to the marketplace to sink or swim. And when the professional happens to be a woman, the process is even more foreboding. Given these impersonal norms, many in the industry have begun actively seeking mentorship opportunities as a way to develop profitable skills.”
Read the Commercial Connections article featuring Goldie Initiative Immediate Past President Karin Kraai and Goldie Alumna Sevara Davis here.